Hong Kong Cancer Fund launches CheckMate, a new men’s cancer awareness campaign encouraging early detection and open conversations about men’s health.

A Powerful New Campaign for Men’s Health

This November, Hong Kong Cancer Fund proudly launched its brand-new men’s cancer awareness campaign — CheckMate!

With a powerful message, “Don’t hide them, check them!”, CheckMate encourages men across Hong Kong to take proactive steps in monitoring their health, break the silence surrounding men’s cancers, and understand the importance of early detection.

A Shared Mission to Save Lives

The launch event was a great success, thanks to the incredible support of our dedicated community. We extend our sincere gratitude to Dr. Ho Lap Yin, Dr. William Chui, Ms. Iris Chan, Ms. Fion Chow, Mr. Colin Ng, and our principal sponsor Prudential Hong Kong Limited, for their continued partnership and commitment.

Special thanks also go to our inspiring CheckMate Ambassador, Andrew, and CheckMate Day Ambassador, Virginia, for their passion in championing this cause.

Highlight of CheckMate launch event

Together, We Can Make a Difference

Through CheckMate, Hong Kong Cancer Fund aims to raise awareness of men’s cancers, including prostate, testicular and penile, promote regular health checks, and remind every man that taking action early can save lives.

Let’s keep the conversation going and support one another in making men’s health a priority.

Remember: Don’t hide them, check them!