Every October, the world unites to raise awareness about breast cancer—a cause close to many hearts and one that affects countless women and families. This year (AWAHK) is proud to stand with the Cancer Fund’s Pink Revolution again, a vital campaign dedicated to educating communities and funding free services for breast cancer care.

We sincerely invite you to wear pink on 24th October (Friday) to show your support for breast cancer patients. This day is not only significant but also an opportunity for us to take action together and change lives.

On Dress Pink Day, simply wear PINK or accessories to visually express your support for breast cancer awareness. You can also donate as little as HK$170, which will sponsor a Pink Recovery Pack for breast cancer patients who have recently undergone surgery. All funds raised from Dress Pink Day will go directly towards the Cancer Fund’s FREE breast cancer services. Everyone who donates HK$170 or more will receive a set of Pink Phone Wrist Strap. (While stocks last).

Let’s come together to share the care and make a lasting impact. Your act, however small, can turn into life-saving change. Join us in the Pink Revolution. Because together, we can protect more lives. Thank you for your support. Let’s keep the spirit of community alive and strong.